Privacy Policy

Effective Date: 12/30/2025

The Lifeguard Company, LLC (“we,” “us,” or “our”) operates the website www.lifeguardco.com (the “Site”). This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website, register for courses, or use our services.

By using this Site, you consent to the practices described in this Privacy Policy.

Information We Collect

Personal Information You Provide

We may collect personal information that you voluntarily provide, including:

  • Name

  • Email address

  • Phone number

  • Employer or organization

  • Job title

  • Registration details

  • Payment-related information (processed by third-party providers)

When you register for a course or submit a form, you may be required to provide certain information to complete your request.

Note: We do not store or process credit card numbers directly on our servers.

Payment Processing & Scheduling Providers

We use trusted third-party platforms to operate our services:

  • Bookeo – for class scheduling and registration

  • Stripe – for secure payment processing

These providers collect and process information according to their own privacy and security policies. The Lifeguard Company does not store full payment card details.

We encourage you to review:

  • Stripe Privacy Policy

  • Bookeo Privacy Policy

before submitting payment or registration information.

How We Use Your Information

We may use your information to:

  • Process course registrations and payments

  • Communicate important course updates and confirmations

  • Provide customer support

  • Improve our website, services, and user experience

  • Send administrative or promotional communications (you may opt out at any time)

  • Comply with legal or regulatory obligations

Sharing of Information

We do not sell, rent, or trade your personal information.

We may share information only in the following limited circumstances:

  • With trusted service providers who assist with operations such as payment processing, email delivery, analytics, or customer support

  • When required by law, court order, or legal process

  • To protect the rights, property, or safety of The Lifeguard Company, our users, or the public

All third-party partners are required to protect your information and use it only for authorized purposes.

Automatically Collected Information

When you visit our website, certain information may be collected automatically, including:

  • IP address

  • Browser type

  • Device type

  • Referring pages

  • Date and time of access

  • Pages viewed

This data is used for analytics, site functionality, and performance improvement.

Cookies & Tracking Technologies

We use cookies and similar technologies to enhance user experience, analyze traffic, and support site functionality.

Cookies may be used to:

  • Remember user preferences

  • Enable secure registration and checkout

  • Analyze site performance

  • Improve content and usability

You may disable cookies through your browser settings; however, some site features may not function properly if cookies are disabled.

Data Security

We use reasonable administrative, technical, and physical safeguards to protect your personal information, including SSL encryption where appropriate.

However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your data, we cannot guarantee absolute security.

Your Privacy Rights (Including California Residents)

Depending on your location, you may have the right to:

  • Request access to personal information we hold about you

  • Request correction of inaccurate information

  • Request deletion of your personal information

  • Opt out of certain communications

We may retain information as necessary to:

  • Complete transactions

  • Fulfill legal or contractual obligations

  • Prevent fraud or security issues

  • Maintain internal records consistent with legitimate business purposes

To submit a request, please contact us using the information below.

Children’s Privacy

This website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that such information has been collected, we will take appropriate steps to delete it.

Email Communications

We may contact you by email regarding:

  • Course registration and updates

  • Administrative or transactional messages

  • Promotions or announcements (you may opt out at any time)

You can unsubscribe from marketing emails using the link provided in those messages.

External Links

Our website may contain links to third-party websites. We are not responsible for the content or privacy practices of those external sites. We encourage you to review their privacy policies separately.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. Continued use of the website after changes are posted constitutes acceptance of the revised policy.

Contact Us

If you have questions or concerns about this Privacy Policy or how your information is handled, please contact us at:

📧 info@gettrainednow.com